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Category: Connected TV

  • Elevate Your Small Business with Digital Marketing

    Elevate Your Small Business with Digital Marketing

    In today’s fast-paced digital landscape, establishing a robust online presence is imperative for the success of any small business. With the ever-growing competition, it’s essential to stand out and engage with your target audience effectively. At Burge Advertising, I understand the challenges small businesses face in navigating the complex world of online marketing. That’s why…

  • NBA Playoffs Marketing Showcase

    NBA Playoffs Marketing Showcase

    As the NBA playoffs heat up the courts, the digital marketing game surrounding the event is equally thrilling. In 2024, the NBA playoffs aren’t just about basketball—they’re a digital media extravaganza, with teams and broadcasters leveraging innovative strategies across social media, television, and connected TV (CTV) to engage fans like never before. Social Media Slam…

  • How Disney’s Acquisition of Hulu Impacts Connected TV Advertising

    How Disney’s Acquisition of Hulu Impacts Connected TV Advertising

    In a move sending ripples through the entertainment and advertising industries, Disney’s acquisition of Hulu marks a milestone in the streaming landscape. This move not only consolidates Disney’s position as a powerhouse in the streaming realm but also has implications for Connected TV (CTV) advertisers. Expanded Reach and Content Portfolio With Disney at the helm,…